The $300 House and new book
The 300 dollar house challenge Book: Collaboration and Co-Creation: New Platforms for Marketing and Innovation The book uses a variety of case studies and stories involving companies, organizations, and individuals, such as Unilever, Hallmark, NASA, Electrolux, Nokia, P&G, BMW-Mini, Blizzard Entertainment, Frito-Lay, Susan G. Komen for the Cure, Ellen Degeneres, and IBM to demonstrate how …