Frontiers in Service
July 4-7, 2013, Taipei, Taiwan
Conference Co-Chairs: Ming-Hui Huang, A. Parasuraman, and Katherine N. Lemon
The 22nd annual Frontiers in Service Conference will be July 4-7, 2013 in Taipei, Taiwan, hosted by the College of Management at the National Taiwan University. The 2013 Frontiers in Service Conference, sponsored by INFORMS, the American Marketing Association, the University of Maryland’s Center for Excellence in Service, and the National Science Council, Taiwan, and IBM, is the world’s leading annual conference on service research and management. It attracts prominent thought leaders and industry experts from around the world to share cutting-edge knowledge and best practices on how to improve service quality, enhance service productivity, and foster service innovation.
The conference will cover a wide variety of service topics, including service science, service marketing, service operations, and service management. Case studies by business practitioners are encouraged, and a “Best Practitioner Presentation” will be awarded at the conference. The conference will also include a doctoral consortium organized by AMA SERVSIG, and a special issue of the INFORMS journal Service Science will invite selected papers from the conference.
Please submit an abstract online (http://www.im.ntu.edu.tw/frontiers2013) by Nov 20, 2012.
Abstract submission deadline: Nov 20, 2012
Author notification: Dec 15, 2012
Conference dates: Jul 4-7, 2013
Please check http://www.im.ntu.edu.tw/frontiers2013 for further information and updates.
Special issue of Service Science
Selected papers will be recommended for a special issue of INFORMS’ Service Science journal for fast-track consideration.
For more information, contact:
Distinguished Professor of E-Commerce
College of Management
National Taiwan University
Roland T. Rust
Distinguished University Professor and David Bruce Smith Chair in Marketing
Executive Director, Center for Excellence in Service<br>
Executive Director, Center for Complexity in Business
Department of Marketing
Robert H. Smith School of Business
3451 Van Munching Hall
University of Maryland
College Park, MD 20742-1815